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WASTE INITIATIVES

Waste Equipment Solutions

Waste Initiatives is a well established business who has been designing and supplying specialist waste management equipment and recycling systems throughout Australia for over 40 years. The company reached out to Engineroom to modernise their brands visual identity, whilst still retaining a connection to the existing brand.

Logo Design - Waste Iniatives
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The Approach

Engineroom had the pleasure of working on a new range of Doughheads spreads and sauces that customers can take home with them to make their very own creations. The new packaging designs were inspired by the research into vintage candy shop packaging and in particular their use of typography. It was important that the already established Doughheads logo sit united with the new fun and cheeky flavour messaging which emerged into a bespoke and unique typographic label design giving the products fantastic shelf stand-out.

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Construction Signage Design
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Corporate brochure document
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