Video Marketing | The Dymocks Building

The Dymocks Building is home to over 120 specialty stores and businesses specialising in fashion, weddings, jewellery, health and wellbeing and personal and professional services. Based on George Street in the heart of Sydney, this heritage building is a hidden gem in the busy city streets full of stunning and unique boutique businesses.

The Dymocks Building approached Engineroom to develop two corporate walk-through videos to showcase the beauty of their building and the amazing stores within their walls. These videos were to be featured on their website and used across other digital platforms.

The cameraman captured the bustling energy of the central location on busy George Street and the unique heritage aspects of the building including the classic spiral staircase, beautiful timber railings, vintage terrazzo tiles and unique stained-glass work. The one-day shoot featured an array of over 20 retailers, all hardworking business owners who have committed their lives to sharing their passion and work.

The videos beautifully represented the unique and classic beauty of the Dymocks Building and showcased the wide variety of boutique specialty retailers that call the heritage building home.

Due to budget constraints the Designer attended the one-day shoot with the Cameraman. Engineroom managed all aspects of the shoot including pre-production, production and post-production.


– Art Direction

– Production Management

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