We take brands from 'meh' to memorable
At Engineroom, we believe in the force that branding has in empowering businesses. We do this by transforming strategic insights into compelling, market-ready brand assets. Our holistic approach ensures your brand's positioning is not only defined but also dynamically activated across all channels, creating meaningful connections with your audience.
Research and Discovery
We start by immersing ourselves in your world—understanding your business, industry, and audience. This deep dive uncovers valuable insights that lay the foundation for a brand strategy tailored to your unique personality and goals.
Strategic Positioning
With insights in hand, we craft a strategic positioning that aligns with your vision. This plan guides the development of your brand's identity, ensuring every element resonates with your target audience and stands out in the marketplace.
Design & Exploration
Our creative team brings the strategy to life through innovative design. We explore various visual directions, refining concepts to develop a distinctive and cohesive brand identity that captures your essence and appeals to your audience.
Implementation
Once the design is finalised, we seamlessly implement your brand across all platforms—digital, print, and environmental. Our meticulous attention to detail ensures consistency and integrity in every application, reinforcing your brand's presence.

Industries change, great branding doesn't
It doesn't matter if you're mixing cocktails, manufacturing machinery, or making a difference in the not-for-profit world–we've helped businesses across logistics, food and beverage, construction, healthcare, cosmetics, industrial, mining and beyond redefine their brands and build successful ones from scratch.
Discovery
Brand Audits
Industry Research
Experience Audits
Community Engagement
Strategy
Brand Positioning
Brand Naming
Brand Architecture
Business Values
Market Differentiation
Brand Tone of Voice
Brand Messaging
Design
Visual Identity
Identity Systems
Packaging Design
Brand Applications
Digital Design
Brand Animation
Video
Environmental Design
Signage
Implementation
Brand Guidelines
Brand Launch
Brand Rollout
Brand Training
Brand Templates
Evaluation
Brand Assessment
Digital Analytics
Brand Refinement
Ready to get started?
Let's have a chat, no strings attached.